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Use a REALTOR(R).

As a buyer, it usually costs nothing to hire a real estate professional to help you find and purchase a home--your Realtor will likely get a portion of the commission the seller pays to his Realtor. When choosing an agent, get referrals from friends, relatives, and co-workers, and then interview as many agents as possible. Pick an agent that works in the neighborhoods you're interested in. Listen to your agent, but make your own decision.

As a Seller, homeowners may think that selling their own home will save money and give them an advantage over the Realtor-using majority. Before you start down this complicated path, here are a few reasons why using a real estate professional is important: 1) You will be drastically limiting your exposure to potential buyers, which means it can take between 10 and 15 times longer to sell your home. Houses that take a long time to sell usually sell for less because buyers believe there must be something wrong with them. 2) Most buyers find negotiating with sellers extremely awkward, and therefore avoid For Sale By Owner situations. 3) Most buyers use a Realtor in their home search, and most buyers' agents will typically not work with FSBOs because they will not be paid. This means you will have to offer a selling commission to attract buyer's agents, which will cut into your expected "savings." 4) Lack of negotiating experience can result in a lower selling price, or worse, a bungled contract and possible lawsuits. It is probably unwise t

For Buyers

If it's not located in a neighborhood you like, your new house will never feel like home no matter how nice it is. There are several factors that go into making a "good" neighborhood for most people. It should be safe, close to things that are important to you, and should offer the services you depend on, such as healthcare and convenient shopping. Ambiance and curb appeal may be particularly important to you. Whatever your criteria, once you have a better idea of the areas you are interested in, find out as much as you can about each area's demographics, crime rate, schools, traffic, etc. Check out the county and state records for this information, or you can use Yahoo!'s "Get Local" online service. You can even try the local Chambers of Commerce, but bear in mind that they are in the business of attracting new residents to their neighborhood.

It's up to you to tell your agent what you want and how you want to be involved in the home search process. Some buyers prefer their agents to handpick properties for their consideration; others want to receive the hotsheets on a daily basis so they can comb through the new listings themselves. You should listen to your Realtor's advice, but always remember that you're the boss. And speaking of bosses, it's a good idea for ALL decision-makers to visit the properties your Realtor shows you.

 

For Sellers

When selling your home, you should select a real estate agent who can expose your property to the biggest market to ensure the fastest sale at the best possible price. Ask your prospective agents about the different ways they plan to advertise your home. Good agents should use the MLS, national and local promotion on the Internet, yard and neighborhood signs, as well as ads in various newspapers and real estate publications.

Sales statistics show that properties that are initially priced too high eventually sell for less than properties that were correctly priced in the first place. Also, over-priced houses can take months or even years to sell, while properly priced houses usually sell in a matter of weeks or even days. When selecting your agent, make sure that each Realtor you interview presents a CMA (or Comparative Market Analysis) that shows what he or she thinks your house is worth. The average or median price will likely be very close to your home's true market value.

While you don't have to keep your house 100% clean all the time, you should make any necessary repairs and perform all major cleanup work BEFORE you start showing your home. There are hundreds of small things you can do to make your house more attractive for a showing, ranging from drawing all the blinds and tightening loose doorknobs to displaying fresh-cut flowers and baking a loaf of bread. Most importantly, you should not be present during showings so that prospective buyers can explore your home fr